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RegionsLady Luck Partners with King Features to develop branded games
Published: December 17, 2025
Lady Luck Games, a rising online casino content developer, has struck a deal with King Features to create special games. They will feature the most iconic entertainment characters, having slots of their own for the first time.
The three-year deal will see the likes of Flash Gordon, Olive Oyl and Popeye the Sailor in slot games across Europe and Asia.
The Sweden-based company looks to expand its global footprint and reach more players shortly. The games that prominently feature popular characters are bound to attract numerous customers.
If the partnership is successful, there is enormous growth potential in the iGaming category. Bringing such iconic characters to life guarantees hit slot games combined with outstanding features.
This partnership is the beginning of a long and fruitful collaboration between the two companies. Lady Luck and King Features will develop games to appeal to a large audience.
Everyone loves the characters and will enjoy the trip down memory lane while playing the thrilling releases, with the first games set to hit the market in 2025.
King Features Syndicate will cooperate with Lady Luck’s prominent math experts to bring legendary characters to life. Putting together an impressive mixture of iconic character designs with immersive gameplay will delight the fans worldwide.
The first casino games are to enter the fray in February at ICE London. Both studios expect a successful debut, encouraging them to become even better. There is always room for improvement, but they anticipate a positive reaction from the audience.
Commenting on the deal, Lady Luck Games CEO, Mads V. Jorgensen stated:
We are extremely humbled and honoured that King Features Syndicate has chosen an up-and-coming studio like ours to represent its hugely popular and world-renowned brands. It shows that our strategy works, and the games that we produce are some of the most beautiful and entertaining in the business. This is easily one of the most important milestones in the company’s history and will make a huge difference in our outreach to both customers and players.
About Lady Luck Games
Lady Luck Games is a company that creates online casino games and online slots that deliver a fantastic player experience, top-notch design and outstanding quality. Established in early 2019, the company combines quality, originality, technological expertise and knowledge.
The enterprise promotes passion, hard work and quality entertainment, intending to provide unmatched playing experiences to the prospective jurisdictions.
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